Omnibus Studies

Ipsos Omnibus survey has been accomplished by CATI or online interviewing toward representative sample of adult population. Ipsos omnibus service is one of the best choices for clients such as private, public and non-profit sectors who want to quickly catch up with consumer attitudes & usage toward a particular product, current market situation, public opinions and social trends.

Through the reliable, fast and cost-effective Ipsos omnibus surveys, you can quickly obtain information whatever you need from general to specific inquires. You could decide the target areas for research and the number of questions you wish to ask. The individual question results, however, are confidential and only available to you. Ipsos Omnibus team provides fast and full service and we produce powerful research at lightning speed. Our professional researchers provide their expertise in the development and/or fine-tuning of survey questions. Clients receive detailed data tables with responses to their questions broken down by key regional and demographic variables.

We have already conducted Omnibus studies in areas such as:
 Advertising and campaigns testing
 Public services Evaluation
 Consumer/user profile analysis
 Branding
 Attitudes and Usage
 Market share measurement

We provide both standard level and value-added services to meet what clients need.

Standard Services
• Questionnaire design
• Field work execution
• Raw Data
• Data report (with city banner)(Free demographics)

Value-added Services
• Cross tabulation
• Charting
• Analysis report

 

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